New Sales Paradigm


Book: Buying Facilitation®: The New Way to Sell that Influences & Expands Decisions

Buying Facilitation
Read Two Chapters (PDF)
  • Increase your closing ratio
  • Broaden your prospect base
  • Decrease your sales cycles by as much as 75%
  • Differentiate your product from the competition
  • Use a values-based approach that teaches prospects how to make efficient buying decisions
  • Sell with Integrity
  • 84 pages in length

Now available in 3 Formats!
E-Book, Audio, Print

Read more about the book below.


 

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NEW! MP3 Audio Format
Same great book - Read by Sharon Drew!
Listen as you work - a new way to reinforce your Buying Facilitation Learning.

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READ A PRINTED AND BOUND COPY
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About Buying Facilitation®:
The New Way to Sell that Influences & Expands Decisions

  "Finally, a sales paradigm which supports our spiritual values and lays the foundation for the paradigm shifts occurring in business today."

-Ken Blanchard
Co-Author
The One Minute Manager

New York Times Business Best Seller Selling with Integrity: Reinventing Sales through Collaboration, Respect, and Serving introduced The Morgen Buying Facilitation Method® - a new sales paradigm based on helping the buyer make effective decisions. The book was published in 1997.

Buying Facilitation®: The New Way to Sell that Influences & Expands Decisions is an update of SWI: it incorporates the new business environment we all live in, the complex systems that buyers decide in, and the complex sales issues that need to be addressed in today's global, competitive environment.

- How do you differentiate yourself from your competition?
- How do your buyers bring all their stakeholders together to make an efficient decision?
- Just how do buyers make a decision in a difficult economy?
- How do buyers make a decision to work with a new vendor, or buy a new product?
- What is the new job of sales anyway?
- How can you become a valued consultant to your prospect in every interaction?
- How can you discover if you have a true prospect - in moments?
- How do companies create brand ambassadors through every sales transaction?
- How can sellers avoid responding to RFPs - and still get business?
- How do you create and maintain integrity in every transaction?

  "Buying Facilitation helped me appreciate that selling is really about being of deep service. It is, in fact, a spiritual act."

-Martin Rutte
Co-Author
Chicken Soup for the Soul at Work

Until now, sellers have been taught how to sell. But selling is not what's needed in today's tough economy. Read Buying Facilitation®: The New Way to Sell that Influences & Expands Decisions and learn how to increase your business, find more clients, have buyers decide much more quickly, and how to become a true consultant to your buyers, by teaching your buyers how to make sense of their buying decisions.

You have a choice: do you want to sell? or have someone buy?

LEARN BUYING FACILITATION®!

 


Purchasing Instructions

Please note: this book was previously titled "The Competitive Advantage: Helping Buyers Buy"

To purchase a single copy of the book, use the "buy now" button. You will be taken to a shopping cart page, where you will pay for the book. You will then receive instructions by email on how to download your copy of the book. To pay through PayPal, you will have to set up an account with them, which is just like paying through a shopping cart.

When you download your copy of the book, it will be a zipped pdf file. The file is zipped to make it slightly smaller, and so that your browser will download it instead of opening it. Most current browsers will do this for you automatically. If your browser doesn't recognize the zip file, you can just save it to disk and then use WinZip (PC) or Stuffit Expander (Mac) to uncompress it. If that doesn't work for you, please contact us for a plain pdf file.

Buying Facilitation®: The New Way to Sell that Influences & Expands Decisions is available in different pricing structures for different needs. If you wish to purchase multiple copies, please contact us.

Number of Copies Price per copy
1- 14 copies:
15-49 copies:
50-99 copies:
100-499:
Over 500:
  $20
$18
$17
$16
$15.00

For those of you with very large sales forces, call to obtain a site license to make the book available for unlimited use.

Buying Facilitation®: The New Way to Sell that Influences & Expands Decisions is an Book (downloadable PDF). Adobe Acrobat Reader is required to view the file.
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